mycuppa Secret Label
Flavor intensity : 9
mycuppa Secret Label - 1kg / Whole Bean is backordered and will ship as soon as it is back in stock.
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Cup and Taste Notes
Cup and Taste Notes
Flavor : Black cherry, salted caramel, rich and powerful dark chocolate.
Acidity : Sweet malic
Body : Full, syrupy, juicy
Aroma : Cocoa, berries.
Roaster's Notes
Roaster's Notes
Brew Recipe
Brew Recipe
Brew recipes are only intended as a rough and general guide. Always adjust recipe parameters to suit your own personal taste.
Dose -
Yield -
Time -
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Guide -
Delivery and Shipping
Delivery and Shipping
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Free standard shipping for orders over $120.
AusPost Express option available.
Shipped fast - orders received before 3pm sent same day.
Orders will ship via AusPost or one of our courier partners.
We care - all orders are packed into cartons to protect. Never satchels.
How shipping costs are calculated : Shipping charges vary and there is no flat rate. Carriers use destination (your postcode), the cubic volume (size) and the weight of a parcel to determine cost.
We try our best to offer the most competitive rates.
When will my parcel arrive : Unfortunately, it's not possible to supply accurate delivery times and we suggest checking the courier websites for the latest transit times.
We promise to get your order ready super-fast, nothing hangs around waiting.
Generally, we pick, pack and ship your order within an hour during our work shifts.
Tracking: You will receive notifications and tracking details via email as we pick and ship your order. Once we hand over your parcel to the courier they will keep you informed as the parcel makes the journey to you.
Why we are faster: We get it, nobody likes waiting for deliveries, especially coffee.
Our large size enables us to have direct access to a high-speed hub that bypasses Melbourne Parcel Facility - a source of delays. We can't guarantee all parcels will bypass MPF as this is subject to route plans by the courier.
It is possible to reduce 1-2 days from the transit time by helping your parcel arrive sooner.
Description
Description
Buy 1kg of specialty grade, medium roasted, arabica coffee beans.
Each Monthly Secret Label is available for a limited time as the ingredients and blend design changes when the calendar rolls over, or sometimes before the calendar end of the month if we run out of ingredients.
Secret Label coffee is only available in 1kg packs of whole beans (default). You can select your preferred grind setting, and we grind it from freshly roasted coffee beans, sealing it in the goodness to ship immediately.
Secret Label is where our master roaster, with meticulous care and expertise, crafts stunning blend designs using the best seasonal lots available. There is no limit on bean cost budget, taste parameters or playing it safe!
Secret Label is a free expression for taking coffee into new and interesting directions, searching for unique and distinctive flavour combinations.
It's also exceptional value considering the high-grade and quality ingredients.
You can expect a rich, velvety blend with a smooth, buttery body and refreshing acidity that works well either black or with milk/dairy alternatives added.
November's Secret Label takes a walk on the dark side (not roasted dark, but dark chocolate flavors) with delicious and sweet black cherry and salted caramel with our all time-favorite dark chocolate finish.
Why the secrecy?
Well, two reasons.
Firstly, the coffee industry is full of imitators - so why should we have our hard work copied?
Secondly, we are removing bias—at one point, most of you have probably tried a coffee from these origins and naturally assumed that's what they all taste like.
Our Secret Label coffee is carefully selected to provide a unique experience compared to other options in our store.
Please close your eyes, open your mind and put your faith in our hands.
Try it; let the coffee stand up and be judged on its performance, not any previous ideas you may have about coffees from this origin.
The excitement is about the unknown and, more importantly, the unexpected.
Our goal here is for you to be delighted.
A little bit about our Secret Label Coffee
Our Secret Label coffee changes every calendar month.
Many customers fall in love with a particular Secret Label coffee and ask us for more after the month.
Unfortunately, the specialized ingredients used to create Secret Label will be gone. High-grade, micro-lot coffees are only available in small quantities, and we source only enough to supply the month.
Secret Label Coffee is only available in 1kg bags; sorry, there are no 500g packs.
IMPORTANT—Whole Beans are the default. If you need ground coffee, please ensure you select the desired grind type before adding the item to your cart.
Payment & Security
Payment methods
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
Why our coffees are different
Our custom SUPA-ROASTA is a one-of-a-kind, fully cast-iron platform using the most advanced computer controls for ultra-precise roasting of the best-tasting coffees.
These days, complete cast-iron roasting systems are extremely rare. Only cast-iron platforms can impart that highly desirable soft, moist heat into the coffee beans.
Would the best chefs and BBQ experts cook their culinary delights on Stainless, Alloy or Mild Steel or Air ?
Nope, neither would we.
mycuppa's SUPA-ROASTA creates coffees with smooth, rich, high-flavoured tastes, full and syrupy body, fine acidity and of course our trademark long, sweet finish.
Nothing compares.
how we roast your coffee
Roasting coffee is a precise science. These days, computer profiles perform most of the automated tasks for controlling a roast profile. However, through better quality control via tasting, testing and optimization, we can make a big difference to the finished product through setting special parameters.
Click on the "+" symbols to learn more about how we roast your coffees.
See how our coffees are roasted so beautifully
Ground coffee is poor value
Whole beans are the only way to enjoy freshly roasted coffee.
The moment coffee beans are ground, most of the essential, active compounds in ground coffee oxidize rapidly, losing vitality, aroma, flavour and body.
Ground coffee barely lasts 15 minutes; even sealed packs lose more than 80% of the critical essence in 2 weeks.
Unfortunately, once you open and close that pack, it's game over, and the ground coffee continues to stale at 20x the rate of whole beans inside of a sealed, unopened pack.
If you love coffee, please don't waste money buying pre-ground packs; you only get a small part of the wonderful coffee experience.
Buy a decent grinder and purchase whole beans; it makes a huge difference in aroma, flavour, and enjoyment.