Discount sales
Discover how fake discounts mislead consumers and why coffee companies struggle with Black Friday promotions.
Blog
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Discount sales -
Why coffee prices keep risingWhy coffee prices keep rising
Discover why coffee prices are rising globally. Learn about supply shortages, shipping delays, and market pressures.
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Has Specialty Coffee lost it's Mojo?Has Specialty Coffee lost it's Mojo?
Specialty coffee has matured. Learn about market saturation, café struggles, and the future of Australian coffee.
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Packaging wars - a fine art of deception and deceitPackaging wars - a fine art of deception and deceit
Explore the truth behind eco-friendly coffee packaging claims, compostable bags, and sustainability challenges.
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Fake reviewsFake reviews
Learn how fake likes and reviews impact businesses, reputation, and consumer trust in the digital age.
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What if all the small shopping centres closed downWhat if all the small shopping centres closed down
The worm has turned - Bricks And Mortar retail high tide.
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A seismic shift in Australian retailA seismic shift in Australian retail
It's July 2019 and the NAB have reported that retail is in recession. Wesfarmers acquires Catch to setup an interesting defense and attack against Amazon.
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Road testing some real online disruptionRoad testing some real online disruption
We test out an online disruptor in an entirely different market and industry. The results were surprising.
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Not So PremiumNot So Premium
Explore why fine dining restaurants often serve bad coffee. Learn about sourcing mistakes, training gaps, and consumer expectations.
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Grinding more than coffee beansGrinding more than coffee beans
Discover why MyCuppa avoids voucher codes and discount gimmicks, focusing instead on everyday low prices and quality.
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Predictions for the Australian coffee industryPredictions for the Australian coffee industry
Explore Australian coffee industry trends: brands, mergers, café culture challenges, and competition insights.
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